This is a complex, though easy to follow through on, subject. As such, this issue is about only 1 aspect, App (application) Tabs. In this case, collecting email address and sending membership action emails to prospects.
To give a clear example of how this information can be used,
I followed the examples above directly, and I will illustrate the results here for greater understanding.
 |
| Click to see the Page Live |
We changed the picture from the Aweber Icon to a picture we made, and the words to "Free Email Membership Offers." The App itself is supplied by www.AWeber.com. We have chosen Name, Email and Phone number because when we ask for more, use declines, and when we ask for less, i.e. just email, no change occurs.
Once the subscribe, the start receiving email, 1 a week for twelve weeks, automatically, unless they unsubscribe or join. Aweber stores the information for our later use. If we get a phone number, we call.
Our consulting firm, United Professionals, designed the letters we send and our webdesigner, http://www.eswdg.com/ put this exact form on our marketing web site, www.MccoysActionKarate.com, but many organizations supply a similar service and app.
When you either click on the TAB marked by the yellow arrow or the tab shown above, you go to the page shown with the red arrows above.
The somewhat surprising information for me was that this alone would have nearly ZERO impact or utility. The video above suggested you register a URL just for this purpose, and then run facebook ads that drive or funnel people to this tab.
-------------------------------------------------------------
A Book that offers more detail is listed below, and is VERY cost effective, for such a confusing topic.
